Corporate Services Business Line Overview Dashboard

A practical view of the line introduction, functional teams, GTM ownership, Product Squads, customer ownership, and daily communication flow.

Daily unplanned coordination

Executive Overview

Choose a layer to inspect

Line Introduction

Corporate Services as a Corporate Financial Operations System and long-term Financial OS for Iranian companies.

Line
Open intro layer

Functional Teams

Heads, specialist members, shared functions, and functional ownership.

13
Open team layer

Squads & Markets

GTM Squads, Product Squads, and practical market coverage.

8
Open squad layer

Customers

Search companies and move from GTM teams to customer accounts.

114
Open directory

Communication Flow

Daily unplanned task routing, bridge owners, and escalation paths.

4
Open flow layer

Daily Scope

This model supports operational coordination and information flow, not formal roadmap governance.

Ops
Daily unplanned work

Customer Ownership Dashboard

Based on Customers Owners.xlsx / Main sheet

Total Customers

Customer records included in the ownership mapping.

114
Main sheet records

Assigned to GTM Squads

Customers mapped to Vector, Nova, or Phoenix.

107
7 unassigned

Primary Service

Most frequent service in the mapped customer base.

COB
64 customers

Top Segment

Largest customer segment in the current ownership file.

FX
20 customers

GTM Squad Load

  • Nova: 42 customers
  • Phoenix: 42 customers
  • Vector: 23 customers
  • Unassigned: 7 customers

Service Mix

  • COB: 64
  • IPG: 12
  • STL: 4
  • Swap: 1

Top Segments

  • FX: 20
  • E-Commerce: 14
  • PSP: 12
  • Distribution: 9
  • Gold: 8
  • Tourism: 8
  • Financial Services: 8
  • Industry: 8

Current Sales Owners

  • Maedeh: 42
  • Amirhossein: 42
  • Erfan: 23

Current Account Owners

  • Danial: 42
  • Mahdieh: 42
  • Hesam: 23

Current Commercial Owners

  • Zeynab: 42
  • Mohsen: 42
  • Sina: 23
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Line Introduction

What this line owns and how it operates

Line Mandate

The Corporate Services Business Line is building a Corporate Financial Operations System for companies in Iran, helping businesses manage banking, payments, settlements, collections, financial workflows, and operational coordination through one integrated platform.

Business Line Mission

Enable businesses to efficiently manage their financial operations by delivering secure banking connectivity, payment infrastructure, shared platform capabilities, and enterprise financial products through one integrated Corporate Financial Operations System.

Market Context

Finance teams in Iran still deal with fragmented banking portals, manual processes, operational follow-ups, bank-specific limitations, and low visibility across financial activities.

System Role

Corporate Services reduces this complexity by connecting banking infrastructure, payment services, automation, and operational tools into a single system.

Positioning

Long term: Corporate Services is building the Financial OS for Iranian Companies.

Grounded: Corporate Services is building a Corporate Financial Operations System that helps Iranian companies manage banking, payments, settlement, and financial workflows in one place.

Goals

High-level objectives for the line and teams

Line Goals

  • Improve activation speed and customer readiness across priority markets.
  • Increase product reliability, clarity, and operational quality.
  • Create a clear bridge between market needs, product delivery, and daily operations.

GTM Squads Goals

  • Own market focus and customer-facing priorities.
  • Surface blockers, demand signals, and urgent feedback quickly.
  • Coordinate customer communication with accurate product and operational context.

Product Squads Goals

  • Own product outcomes, roadmap delivery, and technical readiness.
  • Translate market and operational feedback into product improvements.
  • Keep GTM and operations aligned on releases, dependencies, and limitations.

Products Operations Goals

  • Bridge GTM and Product Squads for daily unplanned operational topics.
  • Track transaction, activation, bank-service, and product behavior issues.
  • Ensure operational feedback reaches the right product and engineering owners.

Customers Operations Goals

  • Bridge Legal and Finance topics into GTM execution.
  • Support customer-facing contract, billing, payment, and documentation coordination.
  • Reduce ambiguity in customer communication around legal and financial requirements.

Shared Functions Goals

  • Provide specialized review and support through defined function heads.
  • Keep daily interactions focused, traceable, and routed through clear owners.
  • Support the line without duplicating governance or formal planning processes.
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Functional Teams

Core capabilities across the organization
Software Engineering
Head: N/A
Product Management
Head: N/A
Product Design
Head: Saina Chamani
Products Operations
Head: Sara Asadi
Account Management
Head: Hesam Atashipour
Sales
Head: Erfan Lotfi
Commercial
Head: Sina Afrasiabi
Legal
Head: Arefeh Mohammadi
Finance
Head: Elia Hatami / Peyman Shafiei
Security
Head: Vahid Khodabakhshi
Infrastructure
Head: Ali Moslehi
Customers Operations
Head: Sara Seyfi
Art & Creativity
Head: N/A

Functional Team Members

Specialized team composition excluding function heads

Software Engineering

Head: N/A
  • Hemen ZandiTech Lead
  • Mehdi GhasemiTech Lead
  • Milad KhoshdelTech Lead
  • Mohammadreza VarastehTech Lead
  • Mohamadjavad NikbakhtTech Lead
  • Sina AdolahiMobile Software Engineer
  • Ali AbasiFrontend Software Engineer
  • Bahador NematiBackend Software Engineer
  • Fatemeh MaghsoudiBackend Software Engineer
  • Hamid HashemiBackend Software Engineer
  • Eilia NooraeiBackend Software Engineer
  • Javad EbrahimiBackend Software Engineer
  • Amirhosein DaliriBackend Software Engineer
  • Sajad TohidiBackend Software Engineer
  • Salar AzimiBackend Software Engineer

Product Management

Head: N/A
  • Nima RahbardoostTechnical Product Manager
  • Mehdi JalilianData Product Manager
  • Ehsan KazemiSenior Product Manager
  • Sepehr BeheshtiTechnical Product Manager
  • Ghazal MasoumshahiProduct Manager

Product Design

Head: Saina Chamani
  • Amirhossein PakatchiProduct Designer
  • Sara BeheshtiProduct Designer

Products Operations

Head: Sara Asadi
  • Niloofar SabzealiPayment Operations Specialist
  • Samira AsadiPayment Operations Specialist
  • Akram SalajeghePayment Operations Specialist

Account Management

Head: Hesam Atashipour
  • Danial GheidarAccount Manager
  • Mahdie KarimiAccount Manager

Sales

Head: Erfan Lotfi
  • Amirhossein EftekharianB2B Sales Specialist
  • Maedeh AminfarB2B Sales Specialist

Commercial

Head: Sina Afrasiabi
  • Mohsen MalaekeBank Service Support Specialist
  • Zeynab TaririBank Service Support Specialist

Legal

Head: Arefeh Mohammadi

Shared function across business lines. Daily communication should be routed through the function head.

Finance

Head: Elia Hatami / Peyman Shafiei

Shared function across business lines. Daily communication should be routed through the function head.

Security

Head: Vahid Khodabakhshi

Shared function across business lines. Daily communication should be routed through the function head.

Infrastructure

Head: Ali Moslehi

Shared function across business lines. Daily communication should be routed through the function head.

Customers Operations

Head: Sara Seyfi
  • Sara SeyfiCustomers Operations

Art & Creativity

Head: N/A
  • Ardavan AbbasianArt Director
  • Hanie HemmatiCreative Writer
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Cross-Functional Squads

Grouped teams for business execution and product delivery

GTM Squads

Business
Account Management
Sales
Commercial

Product Squads

Product
Product Management
Product Design
Software Engineering

GTM Squads Market Coverage

Customer ownership distribution from Main sheet

This allocation is based on Customers Owners.xlsx. GTM team identity remains stable, while market focus may shift based on capacity, business priorities, market needs, and strategic direction.

Product Cross-Functional Squads

Product ownership by squad, members, and product scope

Core Banking Squad

Mission

Build and maintain the core banking connectivity layer that provides secure, reliable, and standardized access to banking infrastructure for all Corporate Services products.

Team Members
  • Nima Rahbardoost
  • Mehdi Ghasemi
  • Fatemeh Maghsoudi
  • Eilia Nooraei
Owns
  • Checkout
  • Statement
  • Bank Connectivity
  • Banking APIs
  • Bank Service Activation
  • Bank Integrations
  • Bank Technical Lifecycle
Success Metrics
  • Bank Availability
  • Bank Integration Time
  • Transaction Success Rate
  • Bank Incident Resolution Time

Platform & Trust Squad

Mission

Build the shared platform capabilities that enable every Corporate Services product to operate consistently, securely, and efficiently. The squad owns common building blocks that should never be implemented separately by product teams.

Team Members
  • Sepehr Beheshti
  • Mohammadreza Varasteh
  • Amirhossein Daliri
  • Javad Ebrahimi
Owns
  • Company Profile
  • User Management
  • Back Office
  • Notification Center
  • Messaging Integrations
  • Vault
  • Gooyal
  • Identity
  • KYC / KYB
  • Digital Signature
  • Inquisitor
Success Metrics
  • Platform Availability
  • Authentication Success Rate
  • Service Reusability
  • Shared Platform Adoption

Organization Operations Squad

Mission

Build internal operational systems that improve efficiency, reduce operational costs, and automate the daily activities of Customer Operations, Finance, Legal, and Transaction Operations teams. This squad serves internal business operations rather than end customers.

Team Members
  • Mehdi Jalilian
  • Milad Khoshdel
  • New Joiner
Owns
  • Reconciliation Engine
  • Fee Wallet
  • Ticketing
  • Service Contract Management
  • Operational Workflows
  • Internal Automation
Success Metrics
  • Operational Cost Reduction
  • Manual Process Reduction
  • Internal SLA
  • Ticket Resolution Time

PSP Squad

Mission

Provide reliable payment acceptance infrastructure by integrating with PSPs and continuously improving payment experience, transaction reliability, and reconciliation.

Team Members
  • Ghazal Masoumshahi
  • Mohamadjavad Nikbakht
  • Sajad Tohidi
  • Salar Azimi
Owns
  • IPG
  • IPG Refund
  • Repigma
  • PSP Integrations
  • BACS (until retirement)
Success Metrics
  • Payment Success Rate
  • PSP Availability
  • Refund Processing Time
  • Payment Volume

Financial Products Squad

Mission

Build customer-facing financial products that enable businesses to manage their financial operations through a modern, integrated digital experience. This squad owns the business products that customers use every day, while leveraging Platform, Trust, Core Banking, and PSP capabilities.

Team Members
  • Ehsan Kazemi
  • Hemen Zandi
  • Amirhossein Pakatchi
  • Sara Beheshti
  • Sina Adolahi
  • Ali Abasi
  • Hamid Hashemi
  • Bahador Nemati
Owns
  • Corporate Banking Web Application
  • Corporate Banking Mobile Application
  • Bank Collections
  • Direct Debit
  • Via
  • Incoming Payment Identification
  • Customer Account Settlement
  • Wallet Settlement
  • Bank Transfers
  • Cash Out
  • ERP Integrations
  • Tax System (Modian) Integrations
Success Metrics
  • Customer Adoption
  • Active Companies
  • Revenue-Generating Customers
  • Transaction Volume
  • Monthly Recurring Revenue (MRR)
  • Customer Satisfaction
  • Time to First Value
Home

Customer Directory

Company-level view from Customers Owners.xlsx
Showing 114 customers
CompanyNational IDTeamSegmentServiceSalesAccountCommercial
تبدیلپیشگامان عصر نوین شریف14009951776NovaFXCOBMaedehDanialZeynab
صرافتوسعه زیرساخت های مقیاس پذیر مالی پارسا14011675870NovaFXCOBMaedehDanialZeynab
چاوشNo legal nameNo IDNovaAdsIPGMaedehDanialZeynab
مدیانا / آیپی پنلNo legal nameNo IDNovaAdsIPGMaedehDanialZeynab
بندار سوبان / وینسوبندار سوبان سامانه411485746754NovaAdsCOBMaedehDanialZeynab
ترندNo legal nameNo IDNovaAdsNo serviceMaedehDanialZeynab
پونیشاشرکت پویندگان نیرو شایسته منطقه آزاد انزلی14005676895NovaE CommerceIPG, COBMaedehDanialZeynab
میکسینNo legal nameNo IDNovaE CommerceNo serviceMaedehDanialZeynab
تربفن گستران پیشرو بازار14005961118NovaE CommerceCOBMaedehDanialZeynab
افق کوروششرکت فروشگاه های زنجیره ای افق کوروش10104040308NovaE CommerceNo serviceMaedehDanialZeynab
اسنپ شاپNo legal nameNo IDNovaE CommerceNo serviceMaedehDanialZeynab
اسنپ مارکتNo legal nameNo IDNovaE CommerceNo serviceMaedehDanialZeynab
دیجی کالا بیزنسNo legal nameNo IDNovaE CommerceNo serviceMaedehDanialZeynab
اکالاNo legal nameNo IDNovaE CommerceNo serviceMaedehDanialZeynab
جین وستآوا کتان قشم10980214074NovaE CommerceCOBMaedehDanialZeynab
بانی مدبانی مدارا کتان14005671890NovaE CommerceCOBMaedehDanialZeynab
سنا تراز الوندسنا تراز الوند14015135304NovaE CommerceCOBMaedehDanialZeynab
پردازش ماناپردازشگران نرم افزار مانا14015224003NovaE CommerceCOBMaedehDanialZeynab
دیده بان ثروت (درگاه)No legal nameNo IDNovaE CommerceIPGMaedehDanialZeynab
تپسی فودغذارسان الکترونیک کوروش14014145170NovaFoodCOBMaedehDanialZeynab
اسنپ فودشرکت مدرن سامانه غذارسان اطلس14004590713NovaFoodSTLMaedehDanialZeynab
شیلاپشتیبان تغذیه پارسیان10320128710NovaFoodCOBMaedehDanialZeynab
کیان فرآور ایرانیانکیان فراور ایرانیان14009029943NovaFoodCOBMaedehDanialZeynab
طلاسیتوسعه راهکار الوند ارسباران14011836010NovaGoldCOBMaedehDanialZeynab
اینویسرمایه‌گذاری نگین زرین فردا14006679670NovaGoldCOBMaedehDanialZeynab
وال گلدکیمیا گستران خلق ثروت14013572319NovaGoldCOBMaedehDanialZeynab
ملی گلدیارا تجارت الکترونیک بنیان14008626340NovaGoldCOBMaedehDanialZeynab
نقره سیشرکت توسعه راهکار الوند ارسباران14011836010NovaGoldCOB, IPGMaedehDanialZeynab
زرپی (درگاه)شرکت نیک زر پی14013157606NovaGoldIPGMaedehDanialZeynab
جلوهبنیان آفرینان جلوه14009648122NovaGoldCOBMaedehDanialZeynab
آلتینزنجیره تامین هوشمند آلتین14014423340NovaGoldCOBMaedehDanialZeynab
ترب پیفن گستران آتیه ساز فردا14014269720NovaPaymentsCOBMaedehDanialZeynab
هلدینگ شهرNo legal nameNo IDNovaPaymentsNo serviceMaedehDanialZeynab
انیاکNo legal nameNo IDNovaPaymentsNo serviceMaedehDanialZeynab
اسنپ تریپآرا جهان نوین گستر اطلس14004958663NovaToursimCOBMaedehDanialZeynab
شبوندا رایمند شریف14007714914NovaToursimCOBMaedehDanialZeynab
علی باباشرکت سفرهای علی بابا411417867185NovaToursimNo serviceMaedehDanialZeynab
آرو / باروشرکت خدماتی مسافربری آرو10101640519NovaToursimIPGMaedehDanialZeynab
بچین بریم سفربچین بریم سفر14012851920NovaToursimCOBMaedehDanialZeynab
جاباماNo legal nameNo IDNovaToursimNo serviceMaedehDanialZeynab
پتهNo legal nameNo IDNovaToursimNo serviceMaedehDanialZeynab
مدیریت ثروت ثریا / هلدینگ هلساNo legal nameNo IDNovaToursimNo serviceMaedehDanialZeynab
بارز پخششرکت بازرگانی بارز پخش کرمان10860557430PhoenixDistributionsNo serviceAmirhosseinMahdiehMohsen
پخش عقابپخش عقاب10100159795PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
زرینومرکز نوآوری زرین نو14009594923PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
باراکاپخش سراسری باراکا14005722365PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
حلوای عقابحلوای عقاب10101980174PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
صبا بارصنعت بار الکترونیک احیاء14007285991PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
میارههمیار سریع پارس14007017718PhoenixDistributionsCOBAmirhosseinMahdiehMohsen
اسنپ‌ باکسشرکت اطلس نگار آفتاب گستر14007046763PhoenixDistributionsSTLAmirhosseinMahdiehMohsen
پی بارNo legal nameNo IDPhoenixDistributionsIPGAmirhosseinMahdiehMohsen
اکوتراستNo legal nameNo IDPhoenixFinancialsCOBAmirhosseinMahdiehMohsen
کاریزماکارگزاری کاریزما10101509360PhoenixFinancialsCOBAmirhosseinMahdiehMohsen
سبدگردان آروینNo legal nameNo IDPhoenixFinancialsNo serviceAmirhosseinMahdiehMohsen
فدکNo legal nameNo IDPhoenixFinancialsNo serviceAmirhosseinMahdiehMohsen
نوین پرداختپویش نوین پویا آفرین14011848401PhoenixFinancialsCOB, IPGAmirhosseinMahdiehMohsen
نیو کاشNo legal nameNo IDPhoenixFinancialsNo serviceAmirhosseinMahdiehMohsen
صبا جهادکارگزاری صبا جهاد10102702966PhoenixFinancialsCOBAmirhosseinMahdiehMohsen
آسا مهرآسا مهر وطن ایرانیان14014482312PhoenixFinancialsCOBAmirhosseinMahdiehMohsen
یوبیتکسامیر پرهام الکترونیک کیش14010531180PhoenixFXCOBAmirhosseinMahdiehMohsen
پول نوبستر یگانه تحول کیش14010174644PhoenixFXCOBAmirhosseinMahdiehMohsen
تترلندسکوی تبادل فردا14010774813PhoenixFXCOBAmirhosseinMahdiehMohsen
اکسونیکسکاوش تجارت نوین تیوا14011227967PhoenixFXCOBAmirhosseinMahdiehMohsen
رمزینکسنوآوران تجارت الکترونیک رمزینه14009372096PhoenixFXCOBAmirhosseinMahdiehMohsen
آساکوینآسا الکترونیک خراسان14011410880PhoenixFXCOBAmirhosseinMahdiehMohsen
والکسخلق سرزمین ثروت پارسه14010030821PhoenixFXCOBAmirhosseinMahdiehMohsen
نوین‌دکسگروه راهکارهای مدیریت و پردازش داراییهای نوین14014590102PhoenixFXCOBAmirhosseinMahdiehMohsen
اکسینونوین ایده سازان کوشان رامان14011310316PhoenixFXCOBAmirhosseinMahdiehMohsen
صرافکسفناوری دانش هوشمند14011548212PhoenixFXCOBAmirhosseinMahdiehMohsen
آبان تترNo legal nameNo IDPhoenixFXNo serviceAmirhosseinMahdiehMohsen
آریوشNo legal nameNo IDPhoenixFXSTL, SwapAmirhosseinMahdiehMohsen
اکو گلدسرمایه اطمینان آفرین پیشگام14013448810PhoenixFXCOBAmirhosseinMahdiehMohsen
افراتترشبکه گستران نوین پندار افرا14007757651PhoenixFXCOBAmirhosseinMahdiehMohsen
تتراNo legal nameNo IDPhoenixFXNo serviceAmirhosseinMahdiehMohsen
آریومکسالوند داده کاو14009641029PhoenixFXCOBAmirhosseinMahdiehMohsen
داریکNo legal nameNo IDPhoenixFXIPGAmirhosseinMahdiehMohsen
احیاء سپاهانمعادن سنگ آهن احیاء سپاهان10260479686PhoenixIndustryCOBAmirhosseinMahdiehMohsen
آرمان تجارتآرمان تجارت نصر کرمان10630164000PhoenixIndustryCOBAmirhosseinMahdiehMohsen
آرمان بهتابازرگانی آرمان بهتا نصر10630164506PhoenixIndustryCOBAmirhosseinMahdiehMohsen
جهان صنعت پویاجهان صنعت پویا نگین مشیز14008218531PhoenixIndustryCOBAmirhosseinMahdiehMohsen
تانا انرژیNo legal nameNo IDPhoenixIndustryNo serviceAmirhosseinMahdiehMohsen
نیروترانسفوNo legal nameNo IDPhoenixIndustryCOBAmirhosseinMahdiehMohsen
فولاد ثامن پایتختNo legal nameNo IDPhoenixIndustryCOBAmirhosseinMahdiehMohsen
شیمیانهNo legal nameNo IDPhoenixIndustryCOBAmirhosseinMahdiehMohsen
نوبیتکسراهکار فناوری نویان14007695710VectorFXCOBErfanHesamSina
دیجی کالانوآوران فن آوازه10320845857VectorE CommerceCOBErfanHesamSina
اسنپ پیNo legal nameNo IDVectorPaymentsNo serviceErfanHesamSina
انجمن شریفانجمن فارغ‌التحصیلان شریف14011881724VectorColabsCOBErfanHesamSina
صندوق شریفشرکت صندوق پژوهش و فناوری غیر دولتی توسعه صادرات و فناوری شریف10320464505VectorColabsCOBErfanHesamSina
ازکیکارگزاری رسمی بیمه ازکی14006156623VectorInsuranceCOBErfanHesamSina
بیمه بازارشرکت کارگزاری رسمی بیمه مستقیم برخط بیمه بهار همیار14012696730VectorInsuranceCOBErfanHesamSina
ایرانسلشرکت خدمات ارتباطی ایرانسل10102946956VectorICTNo serviceErfanHesamSina
تپسیپیشگامان فن‌آوری و دانش آرامیس14005751499VectorRideCOBErfanHesamSina
اسنپ کبشرکت ایده گزین ارتباطات روماک14004334449VectorRideCOB, STLErfanHesamSina
آپشرکت آسان پرداخت پرشینNo IDVectorPSPNo serviceErfanHesamSina
سپشرکت پرداخت الکترونیک سامانNo IDVectorPSPNo serviceErfanHesamSina
به‌پرداخت ملتشرکت به‌پرداخت ملتNo IDVectorPSPNo serviceErfanHesamSina
تاپشرکت تجارت الکترونیک پارسیانNo IDVectorPSPNo serviceErfanHesamSina
ایران کیششرکت کارت اعتباری ایران کیشNo IDVectorPSPNo serviceErfanHesamSina
پپکوشرکت پرداخت الکترونیک پاسارگادNo IDVectorPSPNo serviceErfanHesamSina
سدادشرکت داده‌ورزی سداد (وابسته به بانک ملی)No IDVectorPSPNo serviceErfanHesamSina
پرداخت نوین آرینشرکت پرداخت نوین آرینNo IDVectorPSPNo serviceErfanHesamSina
سایان کارتشرکت سایان کارتNo IDVectorPSPNo serviceErfanHesamSina
مبنا کارت آریاشرکت مبنا کارت آریاNo IDVectorPSPNo serviceErfanHesamSina
فن‌آوا کارتشرکت فن‌آوا کارتNo IDVectorPSPNo serviceErfanHesamSina
الکترونیک کارت دماوندشرکت الکترونیک کارت دماوندNo IDVectorPSPNo serviceErfanHesamSina
پست بانکپست بانکNo IDVectorBankNo serviceErfanHesamSina
گروه انتخابNo legal nameNo IDUnassignedUnassignedNo serviceUnassignedUnassignedUnassigned
نیپوتوNo legal nameNo IDUnassignedUnassignedNo serviceUnassignedUnassignedUnassigned
No ContractNo legal nameNo IDUnassignedUnassignedNo serviceUnassignedUnassignedUnassigned
ماهان حرکت مسیر گسترشرکت ماهان حرکت مسیر گستر14004344857UnassignedUnassignedIPGUnassignedUnassignedUnassigned
دیان پندار تواناNo legal nameNo IDUnassignedUnassignedIPGUnassignedUnassignedUnassigned
گروه 32ژرف اندیشان بهره ور کاراNo IDUnassignedUnassignedCOBUnassignedUnassignedUnassigned
کبرینیکتا پردازش جهانبینNo IDUnassignedUnassignedCOBUnassignedUnassignedUnassigned
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Communication Matrix

Daily unplanned task communication flow
FromCommunication Owner / BridgeToScopeExample Topics
GTM Squads
Products OperationsSara Asadi
Product SquadsDaily unplanned operational, technical, product, activation, and transaction-related topicsCustomer activation blockers, transaction issues, bank service problems, product bugs, service behavior clarification, urgent operational feedback
Product Squads
Products OperationsSara Asadi
GTM SquadsProduct updates, technical status, operational readiness, incident updates, delivery dependenciesRelease status, incident resolution, bank-side dependency, service limitations, required customer communication
Legal Department
Customers OperationsSara Seyfi
GTM SquadsLegal review, contract coordination, customer-facing legal requirementsContract comments, legal blockers, customer documentation, approval requirements
Finance Department
Customers OperationsSara Seyfi
GTM SquadsFinancial coordination, billing, invoicing, collection, payment follow-upInvoice issuance, payment confirmation, overdue receivables, prepayment status, customer financial documents

Visual Flow Diagram

Primary communication bridges for daily work
Product SquadsProduct + Design + Engineering
Products OperationsSara Asadi
Legal + Finance DepartmentsContract, billing, and financial coordination
Customers OperationsSara Seyfi
GTM SquadsAccount + Sales + Commercial
Note: This model is intended for daily unplanned tasks, operational coordination, and information flow. Planned roadmap items, formal projects, and strategic initiatives should continue through their dedicated planning and governance processes.